Swedish Pop Duo I AM KARATE Release Video for New Single ‘News’

I AM KARATE

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‘NEWS’
VIDEO RELEASED
WATCH HERE

Highly acclaimed Swedish pop duo I Am Karate have released the video for their new single ‘News’. The video premiered with CelebMix who said, “I Am Karate are a fast rising pop duo from Sweden who are ready to takeover the world with their anthemic sound and slick productions. Their latest release ‘News’ is a massive pop anthem mixed with shimmering production, a bouncy tropical rhythm and a gigantic earworm of a chorus.”

The video features the pair’s lyrics, addressing a state of mind of their generation, scrawled in multicolour across pavements, buildings and more.

Regarding the single I Am Karate say, “This song is about a character who will do whatever it takes to shine in the spotlight on/at whatever (Instagram, work, etc.) She just wants people’s attention and it turns into a twisted self-destructive chase for her. We wanted to poke on that state of mind of our generation that has gotten so normalized by the emergence of social media and question what the hell we’re doing.”

The Stockholm duo (Erika Soldh Ahlström and Marta Petterson) have released a slew of singles which have seen them achieve huge praise from the likes of The Times, The Guardian and many more.

‘News’ is out now through the pair’s own label I Am Karate Music, and their hits have seen them win the Best Unsigned Award at the highly revered GAFFA Awards in their home country.

“Dark, shiny electropop from the Swedish duo — think Robyn produced by James Blake.”
The Times

“I Am Karate martial their artistry with aplomb. They will chop your head off, in the
nicest possible way, with their marvellously maudlin and mordantly mellow
mid-tempo melodies.”

The Guardian

“Your new favourite duo”
The 405

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Swedish Pop Duo I AM KARATE Release New Single ‘News’

I AM KARATE

IMG_1827

‘NEWS’
NEW SINGLE OUT NOW
LISTEN HERE

Highly acclaimed Swedish pop duo I Am Karate have released their brand new single ‘News’.

The new single features a bouncy tropical rhythm alongside a gigantic chorus and shimmering pop production as the band addresses the search for fame and love.

Regarding the single I Am Karate say, “This song is about someone chasing a dream and the spotlight, but if you take a closer look it’s also a love story. We’ve played ‘News’ live at our latest concerts, and the response has been amazing. We hope that’s an indication that people will like the single!”

The Stockholm duo (Erika Soldh Ahlström and Marta Petterson) have released a slew of singles which have seen them achieve huge praise from the likes of The Times, The Guardian and many more.

‘News’ is out now through the pair’s own label I Am Karate Music, and their hits have seen them win the Best Unsigned Award at the highly revered GAFFA Awards in their home country.

“Dark, shiny electropop from the Swedish duo — think Robyn produced by James Blake.” The Times

“I Am Karate martial their artistry with aplomb. They will chop your head off, in the nicest possible way, with their marvellously maudlin and mordantly mellow mid-tempo melodies.”
The Guardian

“Your new favourite duo”
The 405

IMG_1828

 

Swedish Duo I AM KARATE Release ‘Expectations’ Lyric Video

I AM KARATE

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‘EXPECTATIONS’
LYRIC VIDEO RELEASED
NEW SINGLE OUT NOW
WATCH HERE

Highly acclaimed Swedish pop duo I Am Karate have released the lyric video for their new single ‘Expectations’. The video sees the pair’s true heart-on-your-sleeve lyrics painted on balloons as they float among their new pop anthem for all high-flying romantics.

‘Expectations’ is a hugely personal story, inspired by broken-hearted emotions after a relationship fell apart. Reflections on what went wrong and expectations of better things to come are wrapped up in shimmering pop-production, giving hope for everyone with a beating heart.

The song is the first taste of new music from I Am Karate since the release of their critically acclaimed single ‘Swayze’ in 2016. Its release saw them receive huge praise from the likes of The Times, The Guardian and many more.

Now their new release is a playlist feature in-store at UK high street brands across the country, ‘Expectations’ is already proving to be as infectious as their previous hit.

“Dark, shiny electropop from the Swedish duo — think Robyn produced by James Blake.”The Times

“I Am Karate martial their artistry with aplomb. They will chop your head off, in the nicest possible way, with their marvellously maudlin and mordantly mellow mid-tempo melodies.”The Guardian

“Your new favourite duo”The 405