MTV MIDTERM ELECTION AFTERPARTY IN MIAMI | #Plus1TheVote

Hello there! I was invited to attend the MTV ELECTION AFTERPARTY at Miami-Dade College’s Kendall Campus on November 6th to celebrate voter turnout, and it really was a fantastic night!

The “red” carpet was cut a bit short due to the doors opening for general admission, but we got to see hosts Charlamagne The God and Liza Koshy hit the carpet, along with PRETTYMUCH, a few of the March For Our Lives co-founders (Delaney Tarr, Tyah Roberts, John Barnitt, Adam Alhanti, Daniel Duff and Brandon Dasent), Lauren Jauregui, Amara La Negra, Jazz Jennings and Ashanti.

While DJ Nasty played some recognizable hits for the growing crowd, people could roam around, grab something to eat or drink, take photos at designated photo areas and also pick up some free swag courtesy of MTV. Liza and Charlamagne were great, engaging, hosts and the performances were high energy the whole night. There were even little dance battles breaking out in the crowd while DJ Nasty played between sets.

One thing that really hit me while attending this event was the number of young people rocking their “I VOTED” stickers. Some wore their stickers on their shirts, while others wore them loud and proud on their cheeks. Host Liza Koshy (who, by the way, is honestly one of THE sweetest people I’ve ever met & should be protected at all costs lol) found an even more interesting spot for her stickers (see above).

I’m guilty of being 34 and only just learning how important the Midterm Elections really are, so it really made me proud to be considered part of the Millennial generation that went out there and put our voices to good use this time. It also made me proud to have my niece, Briana, with me as an intern for the event. While she’s not yet old enough to vote, my hope is that bringing her to an event like this, where voting is celebrated and is gaining popularity amongst the future leaders of our country, will instill that importance in her before she’s even able to register. If we can help inform younger generations of the importance I was previously unaware of, they’ll be inspired to go out and join us at the polls in the future and that is what this country needs–informed individuals who vote for improvement on important topics like gun control, women’s reproductive rights, LGBTQ+ rights, climate change, police brutality, etc.

The fact that MTV hosted this event here in Miami and that the hosts, guests and performers took the time out of their busy schedules to celebrate with us as voters was very much appreciated by everyone in attendance.

While on-stage, PRETTYMUCH (Brandon Arreaga, Zion Kuwonu, Nick Mara, Edwin Honoret and Austin Porter) were asked which issues they felt most passionate about. While they’re all new to voting, Austin jumped at the chance to speak on climate change. He urged the crowd to take care of our environment and to protect it for future generations. Tyah Roberts (one of the many co-founders of the March For Our Lives movement) said she felt like a superhero as a first time voter. She insisted that everyone go out be their own superheroes by using their power to create change.

As an older part of this Millennial generation, it made me proud to know that one day we’ll be leaving this country in these mature, educated, inspirational hands. Here is what my niece, a future voter, thought of the event:

“It was awesome getting to be at an event like this. Being able to meet Liza Koshy and Prettymuch were a bonus! My aunt talks to me about the importance of voting and, even though I’m not old enough to vote yet, being around so many people close to my age that are speaking up and trying to change things really proves how important it is.  Once I turn 18, I can’t wait to do the same.”

We just wanted to send a special THANK YOU to everyone that planned the event, attended the event, allowed us to be there and especially to everyone who went out and voted! That’s what it’s about, people! Make your voices heard and create change!

 

MTV TO HARNESS THE POWER OF FRIENDSHIP WITH ITS FIRST-EVER MIDTERM ELECTION CAMPAIGN “+1 THE VOTE”

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MTV TO HARNESS THE POWER OF FRIENDSHIP WITH ITS FIRST-EVER
MIDTERM ELECTION CAMPAIGN “+1 THE VOTE”

All-New Registration Tool Enables Young Voters to Identify and Activate Unregistered Friends

MTV to Supercharge Youth Participation Through
More than 1,000 Election Parties Across All 50 States

MTV will harness the power of friendship and unveil “+1 the Vote,” its first-ever voter campaign to ignite the most powerful voting bloc in the country for the midterm elections.

Based on research which suggests that social influence is a strong motivator in voter turnout, the cornerstone of the campaign is the +1 the Vote Registration Tool, a first-of-its-kind digital experience which will allow young people to register to vote, identify which of their friends aren’t registered to vote, and encourage them to register and join them at the polls on November 6th. Additionally, MTV will encourage its audience to vote together by supercharging youth participation with more than 1,000 parties and events at the polls across all 50 states.

“Our audience relies on their friends in both the smallest and most meaningful moments in their lives,” said Chris McCarthy, President of MTV.  “+1 the Vote is designed to draw on the power of friendship to turn out the youth vote and impact this critical midterm election.”

“+1 the Vote” launched with an all-new promo spot featuring Jared Leto, Lauren Jauregui from Fifth Harmony, Fat Joe and Adam Rippon introducing the campaign, a website, and the +1 the Vote Registration tool. In the months leading up to the elections, “+1 the Vote” will expand to include content across MTV, its digital platforms, social channels; ongoing coverage from MTV News; and partnerships with leading artists and activists. MTV worked with a number of non-partisan organizations to bring “+1 the Vote” to life, including the Ford Foundation, Alliance for Youth Organizing, CIRCLE, part of Tisch College at Tufts University, Democracy Works’s TurboVote and #VoteTogether.

“+1 the Vote” was developed based on MTV/AP-NORC research showing that young people feel a renewed sense of empowerment in their ability to impact politics — 48% of 15-22-year-olds feel they have at least some effect on the government, up from 33% in March – and that friendship is a powerful driver of voter turnout. Additional MTV research found that that 76% of young people think inviting friends to the polling station is an effective way to encourage others to vote, while 70% think posting about voting on social media is also effective.

Visit plus1thevote.com for more information.

About MTV:
MTV is the leading youth media brand inspired by music, in nearly 180 countries and 450 million homes around the world, connecting with over 350 million fans across all social media platforms.  A unit of Viacom Inc. (NASDAQ: VIAB, VIA), MTV operations span cable and mobile networks, live events, and the new MTV Studios unit which produces original and reimagined content for SVOD and linear networks based on MTV’s library of over 200+ youth titles and franchises.


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MTV APROVECHA EL PODER DE LA AMISTAD EN SU PRIMERA
CAMPAÑA ELECTORAL A MITAD DE MANDATO, “+1 THE VOTE”

Las Nuevas Herramientas para Registrarse Permitirán que los Jóvenes Votantes Identifiquen y Animen a Aquellos Amigos No Registrados

MTV Impulsará la Participación de los Jóvenes a Través de Más de 1000 Fiestas Electorales Repartidas por 50 Estados

MTV aprovechará el poder de la amistad para lanzar “+1 the Vote”, su primera campaña para movilizar al bloque de votantes más poderoso del país de cara a las elecciones de mitad de mandato.

Apoyándose en investigaciones que sugieren que la influencia social es un fuerte motivador en la participación electoral, la pieza angular de la campaña es +1 the Vote Registration Tool, la primera herramienta digital que le permitirá a los jóvenes votantes registrarse para votar, identificar qué amigos aún no se han registrado y animarles a registrarse y acudir a las urnas el 6 de noviembre. Además, MTV animará al público a votar de forma conjunta e impulsará la participación entre los jóvenes a través de más de 1000 fiestas y eventos en los colegios electorales de los 50 estados.

“Nuestros televidentes se apoyan en sus amigos en los momentos menos y más significativos de sus vidas”, aseguró Chris McCarthy, presidente de MTV. “’+1 the Vote’ está diseñado para aprovechar el poder de la amistad en la participación electoral de los jóvenes votantes y generar así un impacto en las elecciones a mitad de mandato, que son críticas”.

El lanzamiento de “+1 the Vote” tuvo lugar durante la entrega de los VMAs 2018 con un spot publicitario protagonizado por Jared Leto, Lauren Jauregui de Fifth Harmony, Fat Joe y Adam Rippon, encargados de dar el pistoletazo de salida a la campaña, dando a conocer la página web y la herramienta +1 the Vote para registrarse. En los meses previos a las elecciones, “+1 the Vote” expandirá su alcance para que dicho contenido esté presente en todo MTV, las plataformas digitales, las redes sociales; en la cobertura continuada de MTV News; y a través de alianzas con destacados artistas y activistas. MTV ha estado trabajando con varias organizaciones no partidistas para que “+1 the Vote” cobre vida, incluyendo la Ford Foundation, Alliance for Youth Organizing, CIRCLE, parte de Tisch College en Tufts University, Democracy Works’s TurboVote y #VoteTogether.

La campaña “+1 the Vote” se desarrolló a partir de investigaciones realizadas por MTV/AP-NORC, cuyos resultados demuestran que los jóvenes experimentan un sentimiento renovado de empoderamiento en su capacidad para generar un impacto político –48% de los encuestados entre 15 y 22 años sienten que tienen al menos algún efecto en el gobierno, comparado con el 33% obtenido en marzo– y que la amistad es un fuerte motivador para mejorar la participación electoral. De las investigaciones de MTV también se desprende que el 76% de los jóvenes cree que invitar a sus amigos a acudir a las urnas es una manera efectiva de fomentar el voto en terceras personas, mientras que el 70% cree que realizar publicaciones sobre las elecciones en las redes sociales también resulta efectivo.

Visita plus1thevote.com para más información.

Sobre MTV:
MTV es la marca mediática líder entre los jóvenes inspirada en la música, con presencia en casi 180 países y en 450 millones de hogares de todo el mundo, y la cual conecta a más de 350 millones de fans a través de las redes sociales. MTV es una división de Viacom Inc. (NASDAQ: VIAB, VIA) y sus operaciones abarcan redes de televisión por cable y móvil, eventos en directo y los nuevos estudios MTV que producen contenido original y reimaginado para redes SVOD y lineales basadas en una biblioteca con más de 200 títulos y franquicias para jóvenes.