COMCAST CELEBRATES BLACK HISTORY, INTRODUCES NEW PERMANENT COLLECTION “BLACK HISTORY ALWAYS ON”

 

COMCAST CELEBRATES BLACK HISTORY, INTRODUCES NEW PERMANENT COLLECTION

“BLACK HISTORY ALWAYS ON”

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With the intent of offering content that celebrates Black History year-round, Comcast launched a new permanent collection in the ‘Black Film & TV’ destination of Xfinity on Demand called “Black History Always On”.

This collection includes more than 100 titles of content including historical documentaries, biographical films, Comcast’s original Voices of the Civil Rights Movement profiles, specials from networks like Smithsonian Channel and more. It will serve as the permanent place on the Xfinity on Demand platform to learn about the achievements of African-American people year round.

In fact, a recent study by Nielsen DBS showed that over 60% of black millennials agree that it feels really good to see stars in media who share their ethnic background. That’s one of the reasons that this month the Black Film & TV destination includes a section called ‘Black Women Behind the Scenes,’ which puts a spotlight on women directors, producers, writers, costume designers, and even stunt doubles. Included in this section are intimate one-on-one conversations with talented women like Gina Prince Bythewood, Susan Fales Hill, Effie Brown, Kay Oyegun, LaFaye Baker, Quinta Brunson and Franchesca Ramsey to name a few. There are also a few men like Prentice Penny, David E. Talbert, Malcom D. Lee and Reggie Rock Bythewood weighing in. Comcast’s network partners also participated by capturing conversations with their women behind the camera including Tasha Smith and D’Angela Proctor for TV One, Zola Mashariki and Connie Orlando for BET, Terri J. Vaughn for Aspire and Lucy Chodota for The Africa Channel, to name a few.

Lastly, Comcast believes in independent black filmmaking. The company has officially announced a partnership with American Black Film Festival and BlackStar Film Festival to launch a special collection through our Streampix on demand service, which is licensing short and feature length films and webisodes from alumni filmmakers who screened their works at past festivals. With these new partnerships, Comcast is using the Xfinity on Demand platform to invest in the black filmmaking community and showcase its work to an even broader audience.

Comcast is proud to create and launch a collection of content and stories that parents can sit down with their kids and watch together, not just in February but whenever they choose, because for Xfinity, Black History is Always On.

Users can find all of this content in the ‘Black Film & TV’ destination, on X1 on demand, by selecting the On Demand menu and scrolling right or by saying “Black Film & TV” into the X1 Voice Remote.

So what are you waiting for? Happy watching! #BlackHistoryAlwaysOn #XfinityBH

COMCAST’S XFINITY BEGINS THE SUMMER OF SOCCER 2016 ON THE X1 PLATFORM

COMCAST’S XFINITY BEGINS THE SUMMER OF SOCCER 2016 ON THE X1 PLATFORMSports AppUpcoming Matches
 
 
The X1 platform continues to revolutionize the sports and entertainment viewing experience.  And on June 2, the second annual Xfinity Summer of Soccer kicks off and will feature the two best international soccer tournaments of 2016 – Copa America Centenario and the UEFA EURO 2016.
 
X1 customers will have the best seat in the house with the new and exciting features that will forever change the way that people watch sports:
 

  • The X1 Sports App: By putting data, graphics and charts right on the same TV screen as the game, the X1 Sports App adds more personalization, interactivity and fun to the viewing experience. It will also include real-time stats on players and teams across both tournaments, as well as information on upcoming matches, recaps, and tournament standings.
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  • Xfinity On Demand Soccer Hub: A specially curated section of Xfinity On Demand that includes a quick access to match replays and other news, commentary and special clips relevant to the day’s action from either of the tournaments and in both English and Spanish.
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  • Instant On Demand: Spanish-speaking customers will have a unique opportunity to access all 32 Copa America matches shortly after the live broadcast begins (and throughout the rest of the tournament) via the X1 platform.
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  • Voice Remote: The X1 Voice Remote gives viewers the power to search, find and navigate all of the summer’s soccer programming with the sound of their voice. Customers can say commands in English or Spanish like “Soccer,” or “Copa America” and it will re-direct them to all the content available for that search term.
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  • Soccer On-the-go: Fans can live-stream all Copa America Centenario matches in Spanish through the Univision Deportes Network via the Xfinity TV Go app and website, as well as every UEFA EURO 2016 game in English and Spanish on ESPN and ESPN Deportes, respectively.

 
All summer long, the Xfinity Latino Entertainment Channel (XLEC) will offer special Summer of Soccer programming and up-to-the-minute updates, while the Xfinity Latino microsite (www.xfinity.com/latino) will feature daily blogs and a special guide to Comcast’s soccer offerings in addition to links to all matches (In English and Spanish).
 
 
The Summer of Soccer brings a viewing experience that only Xfinity X1 can provide.

BICULTURAL KIDS ZONE LAUNCHES ON X1

Kids Zone in Spanish Launches on X1:

They have the remote. You have the control.

 Kids Zone-Spanish Guide copy

We first introduced Xfinity Kids Zone last year and the response from users has been terrific. Kids have a safe place to watch TV independently and parents get peace of mind knowing the content has been deemed age-appropriate by Common Sense Media (www.commonsensemedia.org).

Today we’re making Kids Zone a truly bicultural experience: now available in Spanish, Kids Zone meets the needs of today’s Hispanic families and gives children a fun place to browse and watch TV in the language of their choice.

This also will be the first experience that provides parents access to Common Sense Media’s age-based ratings and reviews in Spanish – directly on the TV – for some of the most-popular Latino kids TV programs including El Chavo Animado, Tayo, Nina’s World and Plaza Sésamo. We’ll work with Common Sense Media to grow the catalog of in-language rated content over time and keep arming bicultural families with more resources and information to aid the decision-making process.

Kids Zone seamlessly blends live, on demand, DVR’d and purchased English and Spanish-language programming into one simple and safe user interface that can be set to either language. It can be easily accessed via the kids section of Xfinity On Demand or by simply saying “Kids Zone” into the X1 voice remote. Kids Zone provides customizable settings allowing parents to filter content by a specific age-group and set up a four-digit pin to prevent children from exiting Kids Zone without permission.

The updates we’re making to Kids Zone on the X1 are one more example of how Xfinity is transforming the home entertainment experience for our bicultural Latino customers and their families.

X1 En Español: Xfinity Customers Can Now Access First-Ever Spanish-Language TV Interface

X1 En Español: Xfinity Customers Can Now Access First-Ever Spanish-Language TV Interface
By: Javier Garcia

Today the majority of U.S. Hispanics consider themselves bicultural– with 55 percent identifying as a mix of both Latino and American. This is impacting the types of entertainment they watch in the home and according to Horowitz Research, it’s more about cultural relevance of programming than language. However, Spanish is still the predominant spoken language in bicultural homes, as it remains a component of family culture long after English proficiency is gained.

As we celebrate Hispanic Heritage Month, we’re making some changes to our next-generation X1 platform designed to offer bicultural Hispanics an immersive viewing experience centered on language choice and greater flexibility to discover and watch their favorite programming.

First and foremost, we’re thrilled to announce that the X1 interface is now available in both Spanish and English. This new experience lets our Latino customers find and discover their favorite programming in the language of their choice and helps bridge the content divide for millions of Spanish-speaking households within the Comcast service area.

And we’re not stopping there. When the interface is set to Spanish, our voice remote will soon be updated to recognize commands spoken in this language, so our Spanish-dominant customers can more easily navigate the guide and find programming. We’ve also added new features and filters within the guide, including one-touch access to turn on/off the SAP feed via the video toolbar, to help viewers more easily discover Spanish-language and SAP-enabled content available on Xfinity On Demand.

And just in time for the start of soccer season, we’ve significantly updated our X1 Sports app to track more soccer leagues and will soon add an “Extras” experience that allows soccer fans to follow the game and stay updated with all the latest in-depth stats and analysis right on the TV screen.

We are constantly innovating to build products and services that change the way people consume entertainment and communicate, and encourage our Latino customers to get in on the action today by accessing the programming of their choice, wherever and whenever they want, in whichever language they prefer.

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